Irregular Choice

Irregular Choice was founded in 1999 by Dan Sullivan who became bored of the everyday shoe and wanted to create something that was expressive, daring and unique! 

These shoes are certainly suited to those who crave something a little different, bringing a touch of fun to every outfit. In Sullivan's first few years of running the business, he decided to take some time off to travel. Whilst he was away, he was inspired by an array of architecture, food and culture, which he allowed to influence his whimsical designs.

Dare to be different and make the Irregular Choice...